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Ingrade Media

Facebook and Instagram ads that stop losing money on the third week

Most Meta accounts perform for 10-14 days, then fatigue sets in and cost-per-result creeps up. We build creative and audience systems designed to keep working past that point.

Signs you need this

If any of this sounds familiar, it's worth a conversation

Your cost per purchase doubled after a strong first month

Creative fatigue is the most common cause. If you're running 2-3 ad variations, Meta's algorithm runs out of new signal to optimize toward.

You don't know which creative is actually driving sales

One campaign, five ad sets, no clean attribution. You're guessing which hook, thumbnail, or offer is doing the work.

Your agency sends a screenshot of ROAS once a month

No breakdown by campaign objective, no explanation of what changed, no next step. You're paying for a black box.

You've never tested Advantage+ shopping campaigns properly

Broad targeting with strong creative often outperforms manual audience stacking in 2026 — but it needs a real testing budget to prove out.

What's included

What you actually get every month

Ad creative testing

14 new ad variations produced and tested per month

Audience and campaign structure

Advantage+ and manual campaigns split by funnel stage

Pixel and Conversions API audit

Server-side tracking set up so iOS 14.5+ doesn't blind your data

Creative briefs

Hooks, angles, and offers briefed to your team or our editors

Weekly reporting dashboard

Spend, ROAS, CPA, and creative-level breakdown, live-updated

Landing page conversion notes

Feedback on where paid traffic is leaking before checkout

Process

How we run meta ads

01

Account and pixel audit

We review your last 90 days of spend, tracking setup, and creative history before touching a budget.

02

Offer and angle mapping

We map 4-6 creative angles against your actual margins, not generic 'brand awareness' ideas.

03

Structured testing sprint

First 3 weeks isolate winning hooks and audiences with a fixed testing budget.

04

Scale the winners

Budget shifts toward what's proven, with guardrails so scaling doesn't crash performance.

05

Weekly report and call

You get a dashboard link plus a 20-minute call to walk through what changed and why.

2.1x

ROAS improvement in 60 days

A DTC skincare brand came to us spending $40K/month at a 1.6x ROAS. After a creative and Conversions API overhaul, they hit 3.4x within two billing cycles.

DTC skincare brand, United States

Read the full case study
Pricing

Flat monthly retainer, tied to ad spend tiers

We charge a management fee based on your monthly ad spend, not a percentage that punishes you for growing. No setup fee for accounts spending $5K/month or more.

Retainers start at $1,500/month for accounts spending under $20K/month in ad spend.

All pricing in USD.

FAQ

Meta Ads questions, answered directly

Trusted by clients growing across 27+ countries

Get a free audit of your meta ads

Send us what you're running today. We'll tell you what's working, what's leaking budget, and where we'd start — no obligation to sign anything.

Get my free audit