Blog — Marketing and Development Notes

Blog

Notes from people who run the accounts, not a content mill

Practical breakdowns of paid media, web development, and reporting decisions — written by whoever actually made the call.

A practical breakdown of when Meta Ads outperforms Google Ads, when it's the reverse, and how to split a limited budget between the two.

Load time, editing workflow, plugin risk, and total cost compared honestly, based on builds we've shipped on both platforms.

The five things a marketing report needs to actually be useful, and the two things most agency reports get away with leaving out.